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How to Spot Fake “Made in USA” Apparel

Not all “Made in USA” tags are honest. Most aren’t.

Federal law is clear: to legally claim “Made in the USA,” a product must be all or virtually all made here—raw materials, labor, and assembly. But that doesn’t stop brands from playing games with words and hoping you won’t look too closely.

Here’s how to tell the real from the fake:

  • Look Past the Tag: “Designed in USA” or “Assembled in USA” means imported parts. It’s marketing, not manufacturing.

  • Ask About Materials: Real American brands will tell you where the cotton, thread, and ink come from. If they can’t—or won’t—they’re hiding something.

  • Check the FTC Database: The Federal Trade Commission tracks complaints and violations. Repeat offenders end up there.

  • Evaluate the Price: If it’s too cheap to be real, it probably isn’t. Quality, fair-wage work costs more. That’s the point.

Bottom line: If a company isn’t proud to name their mill, factory, or state—they probably didn’t make it.

We build everything here. And we’ll prove it. No imported blanks. No loopholes. Just American hands, American fabric, American sweat.

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